re:Invent 2026 Booth Setup Guide | AppleDisplays
re:Invent 2026 Booth Setup Guide
re:Invent runs November 30 - December 04, 2026 at the Multiple Las Vegas venues in Las Vegas, NV. With approximately 65,000 attendees and 350+ exhibitors, it's the largest cloud computing event in the world. This guide covers what you'll spend on a booth, what kits work for the show floor, and the full week-by-week prep timeline.
Quick Facts: re:Invent 2026
| Dates | November 30 - December 04, 2026 |
| Venue | Multiple Las Vegas venues + The Venetian Expo, Mandalay Bay, MGM Grand |
| Location | Las Vegas, NV |
| Expected attendance | ~65,000 |
| Exhibitor count | ~350 |
| Move-in dates | November 27-29, 2026 |
| Drayage (advance warehouse) | $116/cwt (200 lb min) |
| Drayage (showsite) | $168/cwt |
| Standard booth electrical (5 amp) | $180 |
| Internet (basic wired) | $1,395 |
| Industry | Cloud / Developer / SaaS |
| Official site | https://reinvent.awsevents.com/ |
How Much Does a re:Invent 2026 Booth Cost?
Real exhibitor cost (booth setup only, not including show fees, drayage, or labor). Custom builds quoted by traditional vendors compared to tool-free portable kits from AppleDisplays:
| Booth Size | Custom build (incumbent vendors) | Tool-free kit (AppleDisplays) | Setup time |
|---|---|---|---|
| 10x10 inline | $8,285 - $18,642 | $1,500 - $3,500 | 10 minutes |
| 10x20 inline | $15,535 - $36,250 | $3,500 - $7,500 | 15 minutes |
| 20x20 island | $46,607 - $124,285 | $19,000 - $42,000 | 30 minutes |
Drayage math for re:Invent: A typical 10x10 setup ships ~150 lbs. At Las Vegas's advance rate of $116/cwt with a 200 lb minimum, you're looking at $232 minimum drayage just to get your booth from the dock to your space. Showsite drayage at $168/cwt adds another ~50%. Tool-free kits ship via FedEx Ground direct to advance warehouse — you pay shipping, not drayage, on most major US convention centers.
Recommended re:Invent Booth Setups
Browse setups that fit re:Invent attendees and venue constraints. Each links into the Booth Builder with your show pre-selected:
Week-by-Week re:Invent 2026 Prep Timeline
- 12 weeks out (September 7, 2026): Lock booth size, sign show contract, kick off design + display order. Get your quote in 5 minutes if you haven't.
- 10 weeks out (September 21, 2026): Finalize graphics design and approve printer proofs. Order any custom signage.
- 8 weeks out (October 5, 2026): Confirm electrical, internet, and any AV rentals. Order any flooring or rigging.
- 6 weeks out (October 19, 2026): Ship to advance warehouse to lock the lower drayage rate (saves ~30% on most shows).
- 4 weeks out (November 2, 2026): Confirm hotel + flights for booth team. Brief staff on lead capture process.
- 2 weeks out (November 16, 2026): Print collateral, swag, and lead capture cards. Confirm freight delivery confirmation.
- 1 week out (November 23, 2026): Final staff briefing. Test your CRM lead capture integration.
- Show week (November 27 - December 04, 2026): Move-in Nov 27-Nov 29, show November 30 - December 04, 2026. With a tool-free kit, expect ~10 minutes total setup time.
What Most Exhibitors Get Wrong at re:Invent
- Audience is heavily technical — booth content should be deep, not flashy.
- Many demos are live coding/architecture sessions — design for screen readability.
- Hotel pricing during reInvent is the highest of any Vegas week — book by April.
Build Your re:Invent 2026 Booth
Got a budget and a deadline? Use the Booth Builder. Tells you what fits re:Invent, ships in 5 days, and arrives at the Las Vegas advance warehouse before the deadline.
Start Building →
