IBIE 2028 Booth Setup Guide | AppleDisplays

IBIE 2028 Booth Setup Guide

IBIE runs September 17-21, 2028 at the Las Vegas Convention Center in Las Vegas, NV. With approximately 22,000 attendees and 700+ exhibitors, it's the largest baking industry trade show in North America. This guide covers what you'll spend on a booth, what kits work for the show floor, and the full week-by-week prep timeline.

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Quick Facts: IBIE 2028

Dates September 17-21, 2028
Venue Las Vegas Convention Center
Location Las Vegas, NV
Expected attendance ~22,000
Exhibitor count ~700
Move-in dates September 13-16, 2028
Drayage (advance warehouse) $112/cwt (200 lb min)
Drayage (showsite) $165/cwt
Standard booth electrical (5 amp) $185
Internet (basic wired) $1,400
Industry Baking / Food Production
Official site https://www.ibie.com/

How Much Does a IBIE 2028 Booth Cost?

Real exhibitor cost (booth setup only, not including show fees, drayage, or labor). Custom builds quoted by traditional vendors compared to tool-free portable kits from AppleDisplays:

Booth Size Custom build (incumbent vendors) Tool-free kit (AppleDisplays) Setup time
10x10 inline $8,000 - $18,000 $1,500 - $3,500 10 minutes
10x20 inline $15,000 - $35,000 $3,500 - $7,500 15 minutes
20x20 island $45,000 - $120,000 $19,000 - $42,000 30 minutes

Drayage math for IBIE: A typical 10x10 setup ships ~150 lbs. At Las Vegas's advance rate of $112/cwt with a 200 lb minimum, you're looking at $224 minimum drayage just to get your booth from the dock to your space. Showsite drayage at $165/cwt adds another ~50%. Tool-free kits ship via FedEx Ground direct to advance warehouse — you pay shipping, not drayage, on most major US convention centers.

Recommended IBIE Booth Setups

Browse setups that fit IBIE attendees and venue constraints. Each links into the Booth Builder with your show pre-selected:

Week-by-Week IBIE 2028 Prep Timeline

  1. 12 weeks out (June 25, 2028): Lock booth size, sign show contract, kick off design + display order. Get your quote in 5 minutes if you haven't.
  2. 10 weeks out (July 9, 2028): Finalize graphics design and approve printer proofs. Order any custom signage.
  3. 8 weeks out (July 23, 2028): Confirm electrical, internet, and any AV rentals. Order any flooring or rigging.
  4. 6 weeks out (August 6, 2028): Ship to advance warehouse to lock the lower drayage rate (saves ~30% on most shows).
  5. 4 weeks out (August 20, 2028): Confirm hotel + flights for booth team. Brief staff on lead capture process.
  6. 2 weeks out (September 3, 2028): Print collateral, swag, and lead capture cards. Confirm freight delivery confirmation.
  7. 1 week out (September 10, 2028): Final staff briefing. Test your CRM lead capture integration.
  8. Show week (September 13-21, 2028): Move-in Sep 13-Sep 16, show September 17-21, 2028. With a tool-free kit, expect ~10 minutes total setup time.

What Most Exhibitors Get Wrong at IBIE

  • IBIE is triennial — long planning windows, big purchases.
  • Many exhibitors run live baking demos; food service permits required.
  • Education tracks drive technician attendance — collateral should be technical.

Build Your IBIE 2028 Booth

Got a budget and a deadline? Use the Booth Builder. Tells you what fits IBIE, ships in 5 days, and arrives at the Las Vegas advance warehouse before the deadline.

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